Dassault Systèmes
360 strategy for over 10 years for a digital champion
The project, our experience
Dassault Systèmes, accelerating human progress
As a leading digital company, Dassault Systèmes is recognised for its innovative software solutions and its significant contribution to the digital transformation of industries worldwide.
Our role:
For Dassault Systèmes, which has placed its trust in us for more than 10 years, we are working to bring all its expertise and innovations to professionals, institutions and the general public.
Our role:
For Dassault Systèmes, which has placed its trust in us for more than 10 years, we are working to bring all its expertise and innovations to professionals, institutions and the general public.
- Development and implementation of an annual 360° strategic plan
- Fostering expertise and vision
- Diversify your media audience
How we work
Orchestrate influence
Our support is based on close collaboration to detect and exploit the media appeal of the human experience and vision of this flagship of French industry.
Stage 1
Strategic plan
Develop an annual strategic plan focused on expressing the Dassault Systèmes brand strategy and identifying key themes and highlights.
Stage 2
Fostering expertise and vision
Launched a diversified media programme across trade, business and consumer media, coupled with a robust digital influence plan on platforms such as Instagram, Tik-Tok and YouTube.
Stage 3
Launch a digital influence plan
Search for projects and topics that will enhance the brand's presence in the media, both in terms of content and media.
Media Relations Public Affairs Personal Branding & CEO support Crisis Communications Media Training Digital Marketing & Influence Media Relations Public Affairs Personal Branding & CEO support Crisis Communications Media Training Digital Marketing & Influence
Media Impact
Dassault Systèmes media coverage
- More than 2 000 articles in the French media by 2022, with steady growth each year.
- Established solid and regular relationships with sector, business and general media.
- Successful launch of a digital influence plan on major platforms such as Instagram, Tik-Tok and Youtube.
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